New brand for Wageningen UR

Presenting itself as a single organisation, Wageningen University & Research aims to clarify what it represents

Starting in September, Wageningen University and research institutes will take on the brand name “Wageningen University & Research”. The research institutes Alterra, LEI, IMARES, and Central Veterinary Institute will now be respectively called “Wageningen Environmental Research”, “Wageningen Economic Research”, “Wageningen Marine Research”, and “Wageningen Bioveterinary Research”.

In 1998, Wageningen University merged with the research institutes that were united within the DLO Foundation. Wageningen University & Research stands at the forefront of the scientific community with its blend of education, fundamental research and practical research in collaboration with the business community and social organisations. By presenting itself as a single organisation, Wageningen University & Research (WUR) aims to clarify what it represents: a combination of a university and market-oriented research institutes that is unique both in the Netherlands and beyond.

In legal terms, the structure of the organisation will remain the same. Wageningen University retains its current legal name and the DLO Foundation will be legally designated as “Wageningen Research Foundation”.

The Wageningen University & Research logo is also undergoing a minor change and will now be:

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The name changes at a glance:

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Due to on-going merger talks, RIKILT will retain its current name for the time being and will use it in combination with the new brand name Wageningen University & Research.

Source

Wageningen University, press release, 2016-09-06.

Supplier

Wageningen University

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