18 November 2011

Brand owners rally on bioplastic use

Multinational brand owners increasingly use bioplastic despite costs and supply challenges

Bioplastics are no longer a curiosity but a proven feedstock. Multinationals brand owners such as Coca-Cola, Pepsico, Nestle, Danone, Ford, Toyota, Mazda, Procter & Gamble and AT&T already use bioplastics in their products or packaging, and with supply chains growing and governments worldwide instituting policies to encourage their use, more firms in the consumer products sector are expected to adopt them. The immediate benefit to these companies is a continuous improvement in their sustainability profile, notes Jim Lunt, managing ­director at US consulting firm Jim Lunt & ­Associates LLC.

“This also translates into improved sales volumes and increased market share,” he continues. “Today, I do not believe this leads to increased profits, although it could do so over time,” he adds.

… Full text: www.icis.com/Articles/2011/11/21/9509806/brand-owners-rally-on-bioplastic-use.html

Tags: PlantBottle, monoethylene glycol (MEG), sugarcane, sugarcane-based, bio-based PET, Ingeo PLA, polyethylene (PE), igh-density polyethylene (HDPE)

Source: ICIS, 2011-11-18.

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