Bolloré, the pioneer in ultra-thin packaging, launched the first ultrathin packaging shrink film on a basis of green polyethylene called B-Nat®. It was developed to offer most attractive shelf presentation and the optic properties were optimized. It is also a good product for multipacking applications due to his cohesion strength. Although I’m green™ PE is a drop in solution for many applications, with Bolloré and its specialty films, it was quite a bit different. Bolloré worked hard to adjust its process to develop B-Nat® with Braskem’s grades and has already achieved 40% renewable content. The production of I’m green™ Polyethylene contributes to the reduction of greenhouse gas emissions. For every kg of I’m green™ Polyethylene used in Bolloré’s ultrathin packaging shrink film more than 4.5 kg of CO2 is saved.
“The development of B-Nat® was an important first step that needs early adopters to give us the confidence that we are on the right direction and allow us to develop with Bolloré the next generation with even higher renewable content. In fact, I am sure this will be one more success case where an already sustainable product adds to its value proposition by shifting from fossil to renewable,” says Martin Clemesha, Technical Sales, Renewable Chemicals.
“Bolloré has always considered the environmental impact of its packaging films as a priority. Our first target was linked to source reduction: As a result, our ultra-thin shrink film range is made with a specific multilayer bio-oriented process in order to down gauge with enhanced performance. The second target was to recycle the plastic waste: Our shrink film waste can now be reprocessed in the polyethylene stream (number 4). The third target was to reduce the carbon footprint of the film: Our R&D division has worked to find a sustainable alternative to fossil material and has chosen the green PE of Braskem. After a series of successful customer trials, B-NAT film is now available to the market,” says Jean-François Glez, R&D manager, Bolloré Packaging.
About The Bolloré Group and The Packaging Films Division
Founded in 1822, the Bolloré Group figures among the 500 largest companies in the world. Thanks to a diversification strategy based on innovation and on international development, it now holds strong positions in all its activities around three business lines, Transportation and Logistics, Communication, Electricity Storage and solutions. In 2015, Bolloré represented over 58.000 employees world-wide and a turnover of 10.824 million euros.
The Plastic Films Division has grown to be a worldwide leader in the field of ultra-thin packaging shrink film through innovation and technical resources. The Bolphane® range of films is designed to serve diverse market segments and provide solutions for the most demanding packaging requirements. Globally marketed, Bolphane® products are available across all 5 continents. A committed team and a large partner-network will provide you with the best service.
Braskem is the largest thermoplastic resins producer in the Americas, with annual production volume of over 20 million tons, which includes other chemical products and basic petrochemicals, with annual revenue of R$54 billion. Driven by its purpose of improving people’s lives and creating sustainable solutions in chemicals and plastics, Braskem is present in more than 70 countries, has around 8,000 team members and operates 41 industrial units in Brazil, the United States, Germany and Mexico, the latter in partnership with the Mexican company Idesa.
For more information please contact:
Martin D. R. Clemesha, Technical Sales, Renewable Chemicals – Braskem Europe GmbH; firstname.lastname@example.org
Maite Lazo Muñoz, Marketing & Sales, Renewable Chemicals – Braskem Europe GmbH; email@example.com
Jean-François GLEZ, Product R&D Manager – Bolloré ; Jean-François.Glez@bollore-technologies.fr